Phygital marketing is the power of integrating digital marketing elements with the physical customer experience. 

 

Integrating phygital tactics into your strategy is vital for effective post-purchase marketing.

 

This ebook covers:

• The current challenges of digital marketing and the opportunity phygital marketing creates for brands
• How to combine digital data with the offline unboxing experience to engage and re-convert customers
• How to master phygital marketing: 6 essential strategies