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post-purchase campaigns
Hyper-personalise your ecommerce inserts. Use real-time customer data to create post-purchase campaigns designed to convert. Design, print, send, and track performance – in one platform.Â
ecommerce inserts that convert
INTEGRATE
connect your existing tech stack
Seamlessly connect Penny Black to your existing tech stack to deliver the post-purchase messaging that keeps customers coming back for more.Â
Complete consistency between your online channels and the offline unboxing moment – for the first time.
SEGMENT
targeted campaigns in every order
Segment customer data in real-time to designed campaigns tailored for every step of the customer journey.Â
Use data such as purchase history, subscriber status, order frequency, location, and more.
CREATE
inserts that convert
Upload designs aligned with your brand identity and goals – from tailored product recommendations and discount campaigns to gift messages.
Use the Artwork Builder to configure which elements become dynamic attributes.
TRACK
REAL TIME PERFORMANCE METRICS
Track insert engagement and the impact on key metrics like transactions, conversion rates, revenue and AOV.
Didn’t see the results you hoped? Need to launch timely, one-off campaigns? Quickly test and set new campaigns live and have them added to new orders in minutes.