The platform that turns orders into experiences
Sync data, personalise at scale, and seamlessly add personalised inserts to orders – all built, managed and tracked in one platform.

INTEGRATE
Make your customer data work harder
Pull customer data from your ecommerce store, existing tech stack and warehouse management system to hyper-personalise the unboxing moment.
Use hundreds of data points to send targeted campaigns with unique offers, product recommendations, and personalised messaging.
SEGMENT
farewell, generic inserts. hello targeted campaigns.
Segment data in real-time, or import existing segments from Klaviyo.
Craft campaigns tailored for every step of the customer journey using purchase history, subscriber status, order frequency, location, and more.
CREATE
designs that convert
Upload on-brand designs straight into the platform, and use the Artwork Builder to configure which elements become dynamic attributes.
TRACK
REAL TIME PERFORMANCE METRICS
Track campaign engagement and the impact on key metrics such as transactions, conversion rates, revenue and AOV.
Didn’t see the results you hoped? Need to launch timely, one-off campaigns? Quickly test and set new campaigns live and have them added to new orders in minutes.
CONFIGURE
effortlessly restock for un-interupted printing
Choose between A6 or A5 folded cards and easily restock from our suppliers or your 3PL. Monitor card stock levels in real time so you never stop printing.
AUTOMATE PRINTING AS PART OF THE PICK AND PACK PROCESS
Don’t waste time matching the right campaigns to the right orders.
Penny Black automatically prints the targeted campaign on-demand during fulfilment.
What our customers have to say
What top DTC brands love about Penny Black
“As a young D2C brand, enhancing our unboxing experience is a crucial growth opportunity for us. With Penny Black's platform, we're already seeing some brilliant results and delighting our customers. The integration with our 3PL was super simple, the personalisation process is intuitive, and with regular testing and iterating, Penny Black has helped us unlock tremendous value through this channel.”
“We are super excited to have the Klaviyo integration as it will allow us to address and segment our customers more effectively. Being able to personalise post-purchase communication through tailored offers according to our Klaviyo segments will be a huge game changer in increasing our customers’ experience with us as we’ll be able to meet their individual needs.”
"Enhancing our unboxing experience is a key growth opportunity for us as a young D2C brand. With Penny Black's platform, we’re already seeing brilliant results and delighting our customers. The 3PL integration was seamless, the personalisation process intuitive, and with regular testing, Penny Black has helped us unlock tremendous value. We can’t wait to see how our partnership develops."